Because we’re building a CMS, I am on the mailing lists of several CMS service providers, and quite often receive email from these companies. Usually the messages I get are pretty marketing-heavy, kind of spammy, easily ignored. But I just got this from Hobson’s:
I have heard from several past clients that Hobson’s doesn’t offer much in the way of customer service— they seem to be a company that earns its money by buying up any higher-ed-related tool with market share and repackaging it as part of a “platform.” Judging from this email—which, as you can see, showed up in my inbox with no content whatsoever, and a reply-to link to the mysterious “myvippage.net”— they put about as much thought and work into email marketing as they do into innovation and technology.
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